Inspire Health is a series of campaigns in bringing about more awareness, profile and engagement to critical wellbeing related issues.
According to Prostate Cancer UK, men are dangerously ignorant of the prostate gland. It is the leading cause of cancer in men, with over 47,000 diagnosed each year. A survey by the charity showed nearly one in five men did not even know they had a prostate and men were “blind” to the risk of cancer. Prostate Cancer UK CEO Angela Culhane, told BBC News website: “Men are very ignorant about prostate cancer, and it’s dangerous because it is actually the most common cancer in men.
Screening men in comfortable familiar surroundings rather than hospitals a good way of getting men to be more proactive. Working with Burton Albion Football Club, our innovative scheme has worked at football stadiums and community centres to do the screening. You can find further details at www.fightingprostatecancer.co.uk.
The project won various accolades and the positive profile created has helped to pass on the message and help get more men screened.
BBC Midlands Today: (Piece is played 03.00 until 06.39)
BBC Radio WM: (Rod’s interview is 08.12 until 13.00)
BBC Radio Derby: (Rod’s interview is 01.37.25 until 01.42.08)